Juror Persona Simulation

Simulate Your Jury Before You Step in Court

Behind every verdict is a unique constellation of juror beliefs, personalities, and biases—some visible, many hidden. Jury Simulator lets you take the guesswork out of this high-stakes equation. Powered by over a decade of behavioral, demographic, and regional data, the platform builds lifelike juror personas based on the actual characteristics of jury-qualified individuals from your venue.

But this isn’t a one-size-fits-all mock-up. You can customize variables like political leanings, education, ethnicity, and cognitive style to reflect different trial scenarios. What happens if your jury skews more conservative? What if the majority leans toward higher education or religious affiliation? With a few clicks, you’ll find out.

Dig deeper by engaging in one-on-one Q&A with these personas. Ask targeted voir dire questions and receive natural-language responses that mirror how real jurors might think or speak. Then, enter the group deliberation simulation—our Group Dynamics Engine brings these personas together to debate, influence, and sometimes even clash. You’ll witness the social psychology of deliberation unfold in real time, helping you anticipate dissent, identify influencers, and prepare for how jurors will collectively process your story.

This is more than research. It’s a rehearsal.

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