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Focus Group Simulations

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Your Focus Group, On Demand

Traditional focus groups are expensive, time-consuming, and often limited in scope. Jury Simulator redefines the model by offering instant access to simulated focus group sessions tailored to your venue, your case, and your trial timeline.

Choose between one-to-one simulations, where each juror responds independently, or full group simulations that replicate real-world deliberation. These simulations are populated with AI-generated juror personas that mimic not only demographic traits, but also psychological tendencies like risk aversion, authority bias, and emotional stability.

Need to test different theories of liability? Want to know how jurors might react to a specific piece of evidence? Our auto-generated question banks help you get started, and you can layer in custom prompts based on what matters most in your case.

You can even set focused objectives before each simulation—like gauging reactions to new evidence, identifying prejudicial beliefs, or testing the stickiness of your narrative. The platform guides the simulation to deliver insights aligned with your goals, ensuring you don’t just collect feedback—you collect feedback that moves the needle.

No waiting. No guesswork. Just fast, focused, real-time learning from personas built to behave like your jury.

We Work with Clients to Create Solutions that Stand the Test of Time.

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Frequently Asked Questions

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AI uses Natural Language Processing (NLP) to understand text, selects relevant visuals and audio, and then video generation models synthesize them into a cohesive video.
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There are three main types: Narrow AI, which is task-specific; General AI, a theoretical AI capable of any task; and Super AI, which would surpass human intelligence but remains hypothetical.